Today is Monday, 6th September 2010

Posts Tagged ‘marketing’

So What You Have a Great Product when No One Knowns

The most important goal among entrepreneurs is the success of their ventures.  I have identified 6 aspects of the start up phase of a company that that will determine the likelihood of success.  These 6 aspects are:

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Diddy Teams up with M&M

As an entrepreneur you should study the marketing techniques of Diddy. He has done a great job at building the Diddy brand and leveraging that brand to explorer other opportunities and partnerships. Diddy’s latest move is

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When Great is not Enough

So all I need is a great product, service and or idea to build my  business and become a millionaire, right?  No! Just because you have  the best product, service or idea in the world it does not mean that it  will be an instant hit and make you millions, even if it is really an  innovative, revolutionary, earth shattering, change-the-way-we-live  product.  I learned this first-hand when I was working on an  independent record label venture.  This was some years back as I was  beginning to spread my entrepreneurial wings.

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Detroit Red Wings’ Non Traditional Marketing Campaign Considers How Recession Has “Kronwalled” Fans

The Detroit Red Wings, with significant help from their marketing team, has developed a non traditional marketing campaign that speaks directly to fans’ money woes. The campaign stems from the entertaining video above, which includes a link to a website that rationalizes spending money on tickets and explains the perks fans will receive for doing so.

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